Chef Deb

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5 Mistakes You’re Making on Your Facebook Business Page

September 14, 2016
5 Mistakes You're Making on Your Facebook Business Page Chef Deb

We all know the power of social media. It can lead to greater brand awareness, generate more visits on your website and even lead to customers when done right. It’s no secret that Facebook is one of the most important social media platforms for your business to exist on. However, since chefs aren’t always experts […]

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My New Book Behind Their Brand

September 9, 2016
Behind Their Brand Volume 1 Chef Deb Culinary Business Coach

I am at it again with a new book for all of you! For years I have wanted to put together a book that features a group of chefs and their entrepreneurial story of building a culinary business. As non-traditional chefs we tend to get lumped in with more traditional chefs and get overlooked as the […]

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Dishing on My Two-Day Chef Event

August 31, 2016
Dishing on My Two Day Chef Event Chef Deb Culinary Business Coach

September is one of my favorite months because it is one of the months when I invite all of the chefs in my upper level coaching programs to my commercial kitchen in Fort Worth, TX and we hold a two-day intensive event. I’ve had a lot of chefs ask me what this event is all […]

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My Top 10 Favorite Resources for Chefs

August 26, 2016
My Top 10 Favorite Resources for Chefs Chef Deb Cantrell Culinary Business Coach

As a small business owner and chefs, we rely on a lot of tools and resources to keep our culinary business running. Over the years, I’ve had a lot of chefs ask me what I use to send out emails to my list, what payment software I use to collect fees from my clients and […]

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Back-to-School Email Marketing Ideas for Chefs

August 19, 2016
Back to School Email Marketing for Chefs

Alright guys, we’re getting back into the busiest time for personal chefs. It’s both an exciting time to be earning more revenue but it can also be stressful, especially when you know you must cease the opportunity while you can. Email marketing should definitely be part of your marketing strategies for this quarter of your […]

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What’s the Deal with eChef Club?

August 11, 2016
eChef Club Chef Deb Culinary Business Coach and Mentor

If you’ve ever been to one of my presentations or stopped by my booth at a conference or convention, you’ve probably heard me talk about eChef Club. Or maybe you’ve heard about it from other chefs. I wanted to take a minute and explain what it is and what you need to know about this […]

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How Speaking Can Grow Your Business Part 3

August 5, 2016
Chef Deb Cantrell Speaking Lead to Growth For Your Culinary Business

This is my last post about how speaking can lead to growth for your culinary business. I hope you are learning a lot and that you are starting to see the value in speaking and how it can create greater brand awareness for you and generate more revenue! I want to dive right into how to […]

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How Speaking Can Grow Your Culinary Business Part 2

July 28, 2016
Chef Deb Cantrell Culinary Business Coach Speaking

Last week, I started spilling my secrets on how speaking has led to growth for my culinary business. I talked about how to define your audience so you know you are speaking at the appropriate event, how to gauge how long your presentation should be and how you can develop an “easy yes offer” or […]

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How Speaking Can Grow Your Culinary Business

July 22, 2016
Deb-Speaking-at-the-USPCA-Conference-2016

I am going to share with you about infusing speaking to grow your business through 10 steps. I will do the posts in three posts, because frankly you will be overwhelmed if I throw too much information at you at once. I can tell you that speaking is the number one way to grow your […]

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My Culinary Business Coaching Programs At a Glance

July 13, 2016

If you didn’t know by now, I am a culinary business coach and mentor. Helping chefs turn their passion into profits is what I love to do. I have operated a variety of culinary businesses including a restaurant, and various personal chef companies over the last 15 years and I have learned a thing or […]

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How to Delegate

July 1, 2016
Delegation Chef Deb Culinary Business Coach

Delegation is perhaps one of the hardest things you will do in business. Most people feel like no one can do it better than them. It is also hard to trust someone else with your business that you have everything invested in. There are some people that don’t even realize that they need to delegate. […]

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Are You Trading Dollars for Time?

June 23, 2016
Are You Trading Dollars for Time? Che Deb Cantrell Culinary Business Coach

“Another day, another dollar.” The job force in America is trading time for money every day. Just like many chefs who cook for one client at a time instead of several at once. Please understand I am not saying that you should cook for multiple clients if that is not your thing. Is your time […]

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Breaking Up With a Client

June 16, 2016
Chef Deb Cantrell Culinary Business Coach

We’ve all done it. We’ve had to end a relationship that was no longer the right fit for us. Breaking up with someone is not easy, even when it means breaking up with a client. How to Break Up with Problem Clients Breaking up is so hard to do especially after you have cooked for a particular client […]

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A Smart Way to Get Clients to Pay

June 9, 2016
The Smart Way to Get Clients to Pay Chef Deb Cantrell Culinary Business Coach

A common concern among chefs alike is how to get clients to pay. Believe it or not, this is actually a problem for many people. Sometimes in our business we want to take care of our clients to the point that when they are not available to pay on their cook day, we don’t ask for […]

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Your Customers’ Point of View

June 3, 2016
Customer Point of View Chef Deb Cantrell Culinary Business Coach

Have you every stopped to imagine for a moment what your business looks like from your customers’ perspective? In other words, put yourself in their shoes. Let’s see things from their perspective for a minute and assess some common situations that chefs are in on a daily basis. 1. How do you dress when you walk […]

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How Branding Affects Your Prices

May 27, 2016
How-Branding-Affects-Your-Prices Chef Deb Culinary Business Coach

Pricing tends to be a difficult thing to determine for most chefs. There are so many factors that go into determining the prices of your products or services.  You don’t want to charge too much or charge too little. Can’t there just be a magic recipe that can tell us exactly what to charge? There […]

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How Rebranding Helped These Chefs

May 19, 2016
Rebrand Culinary Business Chef Deb Cantrell Culinary Business Coach

About every 3 years, I do a brand audit, where I take a hard look at every element of my brand, my logo, messaging, website, packaging etc. and see how I can improve it. I usually get some expert help from my amazing friend and branding guru, Kelly Lucente, because let me tell you, it is quite […]

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5 Ways to Keep Clients in the Slow Summer Months

May 13, 2016
5 Ways to Keep Clients During the Summer Months Chef Deb Culinary Business Coach

Like I mentioned in my last blog post, summer months tend to be slower for most chefs for various reasons, but mostly because people are transient and they don’t want to be tied down by a weekly service. Since many of us can’t afford to lose these valuable clients that are the lifeblood of our […]

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How to Keep Momentum During the Summer

May 6, 2016
How to Keep Momentum During the Summer

During the summer, business tends to slow down for most personal chefs. Families are no longer in the daily routine of school, work and the mundane. Many clients spend their summers outside or on vacations. Also, as foodies it’s hard to believe, but appetites tend to decline in the summer because of the heat. All […]

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Must-Have Nurture Emails

April 29, 2016
Must-Have Nurture Emails Chef Deb Cantrell Culinary Business Coach

I just wrapped up my April webinar “Why You Need an Email List and 20 Easy Ways to Build and Nurture One” where my marketing manager and I shared some examples of different emails you can send to your email list to “nurture” them. While I have blogged briefly about nurturing your email list in the […]

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